Startup People
Welcome to our startup platform!
We are a membership-based community where founders and operators get access to networking and resources for growth in one place.
🦄 Our story
2013:
We opened our doors in Sweden, Stockholm for the first time and quickly became a central meeting point and a hub for startup people, investors and tech leaders.
2019:
Our community transitioned from a co-working based community into an online community with the ambition to serve more founders, where ever they are and on their own terms.
2022:
“SUP46” re-branded to “SUP” to better match who we are and match our transition from a co-working space into a online platform with a digital and international community.
Today:
A growing community of ambitious startups ready to grow faster, inspire each other and improve competitive advantage.
Our mission
Help founders succeed and improve the startup ecosystem.
Community values
These are the values that guides us and how we make decisions:
⚙️ Platform
📚 Knowledge base 🎁 Perks and offers 📅 Events
💨 Accelerators
💰 Investment & Fundraising
📈 Marketing & Growth
🏠 Meeting & Coworking
📊 Metrics & KPIs
💖 Pitching & Presenting
🤝 Sales & Winning Customers
🔮 Strategy & Leadership
🎨 UX & Design
👩🚀 Recruitment & Team
⚖️ Legal & Compliance
⚙️ Product & Software
🌍 Expansion & Internationalization
📣 PR & Communication
🚪 Exit / IPO / M&A
“Tech community at its best 🦄”
4.4/5 Stars on Google
“Love the founders, love the place and love the whole community.”
92% Recommends on Facebook
4.4/5 Stars on Meetup.com
🎁 Perks & offers
- Save up to €100k in exclusive member discounts and offers
- Startup-friendly service providers eager to help you grow
- Popular startup solutions such as Stripe, Open AI, Supabase, HubSpot, Webflow, Intercom, Pipedrive, Notion, Jira and much more
🧑🏾🤝🧑🏻️ Community of likeminded
- Founder network exchange of best practices, inspiration, and feedback.
- Slack channel with 1000 startup people
- Meetups and exclusive c-level gatherings
💰 Fundraising resources
- Global network of experienced early stage investors for warm introductions
- Prepare and execute investment rounds with popular templates, workshops, and articles
- Meetups with top tier investors such as Northzone, Creandum, Icebreaker, Almi Invest, Alliance Venture, Node VC, SNÖ Ventures, ByFounders, Luminar Ventures, Dahpni and many more
📈 Playbooks and best practices
- A startup knowledge base to guide and speed you up
- Workshops and webinars hosted by experts and senior operators to watch live or on-demand
- Learn about UX/UI, Growth, Pitching, SEO, PR, Sales, Marketing, Mental Fitness, Leadership, IP rights, Hiring, and much more
👯 Members and alumni
Our members and alumni range from seed to series A from many verticals, industries, and business models. We’re proud to have worked with companies such asKry(Livi), Karma, Natural Cycles, Wolt, Fishbrain, Doctrin, Soundtrap
and many more. Check out our member
statistics page
for more info about our community.
Johan Attby
Founder of Fishbrain, Stockholm
“I owe it to SUP as that's where Fishbrain grew in the very early phase and where I was connected to the local ecosystem after moving back from the US and not knowing that many people here. Keep up the great work!”
Johan Gustafsson
Founder of Unomaly, Stockholm
“SUP had the ability to inspire a perfect combination of performance, context, and network. From Unomaly's perspective, SUP was a strong contributing factor in our ability to hire some of the best in the industry to our team. SUP was an important component in making Unomaly's journey to a successful exit.”
Fidan Gutaj
Co-Founder of Kudos Labs, Berlin
“SUP have been extremely supportive in our early stages of the company, and also introduced us to our first investors. What we as founders find particularly helpful is the almost weekly workshops covering most topics you would need as a founder with +100 things going on at the same time”
👛 Pricing
Monthly
Annually
choose a plan
Membership
Instant free membership
Beginners & Enthusiasts
- Startup templates & downloads
- Investor & journalist databases
- SUP collections
- Startup articles
- Open meetups, AWs & events
- Search
- Bookmarks
- Content filtering
- Dark mode
Premium Membership
7 day trial, instant premium access
Professionals & Advanced operators
Everything from Free membership and..
- Premium articles
- Premium perks
- All workshops
- Founder slack community
- Expert consultancy & coaching
- Early access to new features
- Priority application for Elite
Custom quote
Interested in empowering your portfolio and community of startups with gold standard tools for growth?
Reach out for volume discounts and tailored solutions.
🤝 Partners
Our platform partners uses our software and tapping into our community and growth resources to help them and their portfolio of startups grow faster and succeed.
Scania Innovation Factory
Stockholm Scaleup Program
Frequently Asked Questions (FAQ)