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- ️@FinancialXpress
- ️Tue Nov 04 2014
Consumers always have the ability to surprise marketers: Arvind RP, Kaya
After hours with Arvind RP, VP & Head – Marketing & Product Retail, Kaya.
November 4, 2014 05:32 IST
Tata DoCoMo Open Up ad camapign: Agony & Ecstasy
Tata DoCoMo hits the nail on the head with this ad on the youth who live for a ?Like? on…
November 4, 2014 05:30 IST
An Ad-renaline Rush
It’s been raining e-commerce ads this festive season with brands going full throttle on television…
November 4, 2014 05:28 IST
E-commerce: Watch out for more twists and turns
As e-commerce players in India race to acquire customers, they will need to keep an eye on their precarious bottom…
November 4, 2014 05:25 IST
‘Traditional processes of creating video content do not work anymore’
Mofilm, a UK-headquartered video content creation company, first came…
November 4, 2014 05:22 IST
The Gate Crashers
Ambush marketing is not a new phenomena but the advent of social media has given it a new spin. Brands…
November 4, 2014 05:19 IST
Vasan quits Cong after 14 years, to float new party in Tamil Nadu
Name of the new party to be announced at a rally in Tiruchi
November 4, 2014 04:10 IST
Buy ACC on strong demand outlook
We maintain our ?buy? rating on ACC with target price…
November 4, 2014 03:55 IST
No immediate plans to reduce base rate: VR Iyer, Bank of India
Bank of India posted a 26% y-o-y rise in net profit for the quarter ended September and aims to bring…
November 4, 2014 03:43 IST
Bank lending to manufacturing grows just 6%
In the manufacturing sector, there was a sharp fall in outstanding credit to petroleum, petrochemical and fertiliser companies
November 4, 2014 03:38 IST
Commercial principles and social service must be cleanly separated in the railways: Bibek Debroy
The committee set up by the government to reform the railways is travelling across the country this month…
November 4, 2014 03:33 IST
Google kickstarts Indian Language Internet Alliance
Google on Monday roped in an array of partners to usher in the Indian Language Internet Alliance…
November 4, 2014 02:03 IST
Maruti packs another punch with India?s cheapest auto car
Looks to build on Celerio?s success with new Alto K10, priced at RS 3.80 lakh.
November 4, 2014 01:40 IST
Time ripe for a rate cut
Reserve Bank of India (RBI) governor Raghuram Rajan may yet be unconvinced it?s time to…
November 4, 2014 00:29 IST
MasterCard partners CrescentRating to develop Global Muslim Travel Index
MasterCard has signed an agreement with CrescentRating
November 3, 2014 16:51 IST
Google aims to get 500 mn Internet users in India by 2017
Google today announced the Indian Language Internet Alliance (ILIA), aimed at promoting the growth of Indic-language…
November 3, 2014 16:33 IST
KPMG to bring World Economic Forum live to India
KPMG India will bring India WEFlive.com, for the first time to the Indian sub-continent.
November 3, 2014 13:22 IST
At G20 meet, govt aims to place jobs, development on top
G20 Summit is scheduled to be held on November 15-16 in Brisbane…
November 3, 2014 07:57 IST